Featured Program: Roll Back
| I am going to begin this new section, Featured Program, that will give an explanation about certain programs we will be doing at Cafe Evoke. The goal of this is to get your feedback, comments, questions, and concerns about these ideas we have had. This is going to be a big part of our marketing scheme and I think will be a big distinguishing factor at Cafe Evoke. The first idea is our Roll Back after 10:00 pm program Every night after 10:00pm we roll drink prices back to the nearest dollar. This will increase late night traffic and sales and give students who are studying a discount. We are hoping this will draw people even before 10:00, when the other shops close, because they will know they can stay at Evoke until midnight and they will get a discount so they might as well go directly to Evoke and stay away form downtown. We have seen this work at other places around the country and think it will be a big thing for us at Evoke. I want people in the door. If we can create a since of "home" for people, we will be in great shape. That is the idea behind this program. ~~be bold |
...a thought by Cafe Evoke Coffee Catering at 8/24/2005 06:27:00 AM
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Comments on "Featured Program: Roll Back"
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Georgia said ... (8/24/2005 11:04:00 AM) :
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Jason Duncan said ... (8/24/2005 08:23:00 PM) :
post a commentI think it's a great idea. I would absolutely be drawn to that kind of discount. My only concern is that it might get loud after 10pm with that kind incentive, which would be a big drawback if I were trying to study or write. (This is a big problem at my local late-night tea place.) If you're looking specifically for the up late, need a lot of caffine crowd, you might want to set a quieter tone at night with the music or something.
Hi Georgia,
Thank you for your comments and feedback. I think you bring up some valuable insight for us to think about as we move forward with this. We will have couch sections towards the back that should always be a bit quieter and also a "loft" section that might make a nice break in the noice.
I think the jazzy, folky music will fit great during this time. The only time it will be different will be on the weekends when we have "live art" including bands and song writers.
Thank you again for writing and I will look forward to more of your insight!
~~be bold