About Cafe Evoke Catering

    Café Evoke Catering's mission is more than coffee; it is a passionate interaction with the local and global communities. We use Fair Trade Certified products whenever we can. When Café Evoke Catering is at your event, rest assured your coffee, tea, and espresso is Fair Trade Certified.

    When you hire one of our Baristas, you are getting a trained professional who is passionate about coffee from the bean to the cup. We strive to give each and every one of our clients the personal attention that is deserved.

    Please contact us today for booking and package information. You can email us through our website or call 405-517-0517.

    Thank you for choosing a Fair Trade coffee catering company. We look forward to a long friendship.

    ..be bold (Oh, and tell your friends!)









What We Are Doing!

    follow me on Twitter



    Visit Barista Exchange

    Are you a barista looking for a wider community of friends to network with and be a part of? Look no further. Join today!

    Previous Posts

    Favorite Blogs of the Moment:

    Magazines

    Subscribe to this feed!

    Blog Network:
    Blog Networks

    TwitterCounter for @CafeEvoke Add to Technorati Favorites






    Friday, January 27, 2006

    green LA girl � The Logic of logos

    I think many of the reasons why people do not understand the importance of Fairly Trade goods is because they are unaware. What does it all mean? How do you know what is and is not certified Fair Trade? I think this problem is similiar to what the music industry is facing with listeners burning music without paying for it. Lack of knowlegde can account for most of the reasons behind it. Green LA Girl offers this nice piece about the different logos dealing with Fair Trade and what they mean.

    (on a side, I sorta like the US logo myself -- although I see the reason for liking the UK and Australia version)

    ..be bold

    Tagged: , ,

    ...a thought by Cafe Evoke Coffee Catering at 1/27/2006 03:54:00 PM

    Comments on "green LA girl � The Logic of logos"

     

    Anonymous Greg said ... (1/29/2006 10:04:00 AM) : 

    I agree. Though the various Fair Trade organizations are very good at what they do (making fairly traded goods availible to consumers) They need some better publicity. Maybe they could work some kind of Fair Trade deal to employ marketers and advertisers from impoverished nations to work for a fair wage to promte fairly traded goods.

    Also, check out Equal Exchange, a great fair trade company.

    www.equalexchange.com

     

    Blogger Jason Duncan said ... (1/29/2006 12:48:00 PM) : 

    Greg,

    Great point and thanks for bringing up Equal Exchange. I think the more consumers know about Fair Trade goods, the more it will catch on.

    There are many great sites, including the one you mention, that we should all have bookmarked. Be looking for a post in the nexts few days about the different sites that are available on the net.

    Thanks again for reading A Thought Over Coffee and for taking the time to comment.

    ..be bold

     

    Blogger Siel said ... (2/01/2006 05:46:00 PM) : 

    What's interesting is that a lot of coffee companies complain that TransFair USA -- the FT org for the US -- does marketing TOO well while not focusing on more of the nitty gritty education stuff.

    Usually, this complaint comes from companies not doing much fair trade. They want people to know that there are people growing coffee who aren't able to get certified because of this restriction or that.

    Of course, both the companies that care about a more equitable society AND the companies just making the probs worse use the same arguments in that end. Which just further confuses the issue for the customers.

    Being on the consumer end, I too wish there was more marketing done so that the majority of the population's at least are aware what the logo means. Then we can have a more involved debate about the smaller issues --

     

    post a comment