A Referral Worth Dessert

We love our customers - ones that have used us several times, ones that have used us once, ones that invited us to the casino or bar afterwards, ones that think we have better espresso drinks than Starbucks, ones that like our latte art, ones that like to help us pack up, ones that leave good tips, ones that order 5 iced mochas with whipped cream.... ..but ones that really stand out in our heads are those that tell their friends! So, in honor of all of those friends that do tell everyone about Cafe Evoke Catering - Oklahoma's premier specialty coffee catering company - we have finally launched our referral program and it is sweet! I really wanted to use "awesome" or "fantastic" but, well, "sweet" just works so much better and on so many levels! Cafe Evoke Catering wants to buy all of our friends who refer us to a new client dessert and coffee for two to Coco Flow in Oklahoma City. What a great deal! It is pretty simple, really. I will explain it all: Why it Works: At Cafe Evoke Catering, our ultimate goals are clear and straight forward - 1. To bring the best in specialty coffee and espresso to events all across Oklahoma and 2. Exceed our clients expectations in service, quality and production. We know that our customers will talk. We understand that they will talk about our services whether it was great or the worst they have ever had so we have to make the best impression we can. If you love something, you are sure to talk about it and we want to harness that and also tell our customers "thanks" for taking the time to mention us to their friends - people they trust us to serve. We also understand that it takes a lot for a person to put their recommendation on the line. We can assure each of our clients that if they recommend us, their friends will get the same 5 star treatment they received at their own event. How it Works Past clients are all eligible for this program - from now on! All that has to happen is for our clients to tell their friends and family about Cafe Evoke Catering and how we helped make their event a success. Once their friends and family give us a call and book Cafe Evoke Catering for their own wedding reception, rehearsal dinner, birthday party, office meeting, bridal shower, afternoon tea or just for the fun of it the referrer will be on their way to desserts for two at Coco Flow! So simple! We are basically trying to make our clients part of our family - booking events, telling Oklahoma about specialty coffee and spreading our word! I have talked often about word of mouth marketing and that is what we are really trying to embrace right now. We have tried print ads and info kits but have found that the best way to reach our market is by having people talk about us. I will begin tracking results and will post to let you know how things are going sometime down the road. I am sure there are many other things we can come up with that follow the same path as this and we will find them. I think this may be part of that puzzle of "f's I was talking about the other day. We are still working towards the solution but feel that we are cutting away at it! We have one other thing to talk about soon that goes along with our attempts at solving the puzzle. I will talk more about it in a week or two when I have the details nailed down. Let me know what you think and if you have other suggestions! ...be bold